ARLINGTON, Texas — In a multi-year partnership, Wendy’s is now the official hamburger of the Dallas Wings, the WNBA team announced this week.
All eyes will be on the WNBA's 2024 season following record-breaking viewership of the NCAA Women’s Championship game between Iowa and South Carolina. The league just had its most-watched season in 21 years, averaging 462,000 viewers per game across ABC, ESPN, and CBS.
The Wings' agreement with the hamburger chain includes Wendy’s "Away Game Experience," which includes hotel, airfare and game tickets for two fans, and a monthly televised Dallas Wings coach’s show, which will air throughout the season.
The “Wendy’s Coach’s Show” will feature special guests, commentary on recent games, and insight into upcoming events.
The fast food chain is also getting in on some social media fun. “Wendy’s Hot Takes” will showcase player personalities, and “Rewind with Wendy’s,” which features game highlights.
The Wings are entering their ninth season in DFW this year. After a record-breaking 2023 led by stars Arike Ogunbowale and Satou Sabally, the team will look to capitalize on its success and focus on getting a ring in 2024.
Click here to take a look at the full 2024 game schedule.
