GRAPEVINE, Texas — The day after Black Friday is dedicated to small businesses. Since 2010, Small Business Saturday has put a spotlight on mom-and-pop shops across the country, especially in the Christmas Capital of Texas, the city of Grapevine.
“It's been really, really busy,” said Katy Lemieux, owner of the Talking Animals bookshop. “I even heard one person say 'oh my gosh it's so crowded in there I don't think I’m going to go in.'”
According to the U.S. Census Bureau, last year shoppers spent nearly $17 billion at small businesses on Small Business Saturday.
“It’s an intentional choice to support a local business,” said Lemieux, emphasizing the value of community support.
Rachel and Bob Pineda traveled from New Braunfels to promote their book on food and the culture of Texas. It’s called the Texas Cheese Trail.
"These guys who are out here spending the local shops, that money is going to go so much further than going to a major corporation,” said Bob.
By shopping small, you're not only finding unique gifts and treasures for the holidays but also helping to keep the spirit of your community alive. Small Business Saturday is a reminder that when we shop locally, we help make our towns stronger and more vibrant.
“It's just really gratifying and it's fun,” said Lemieux.